How AI Visibility Actually Works
Understand what AI platforms are looking for and how businesses earn recommendations.
Free Live Webinar
How to become the business AI recommends when customers ask questions.
Hosted by
Drew Larison
Founder, Five Door Media
The businesses winning in AI search aren't necessarily the smartest businesses. They're the businesses that have documented their expertise in a way AI can understand, trust, and recommend.
Chapter 01
A business owner traveling to Easton, Pennsylvania asked ChatGPT for the best CrossFit gym to visit.
24 hours later he was standing inside a gym he'd never heard of, in a city he'd never visited, spending money with a business he'd never known existed.
That's AI visibility.
A business earned his attention, earned his trust, and earned his money — because it showed up when he asked a question.
Chapter 02
Wants
Best Information
Meta
Wants
Most Engaging Content
AI
Wants
Best Answers
The businesses that win on platforms are usually the businesses that best help the platform accomplish its mission.
Chapter 03
The problem was never expertise.
How much does your service cost?
What's included?
How often should customers hire a professional?
What should customers expect?
How do I prepare?
Most business owners already know the answers to these questions.
The challenge isn't expertise.
It's documentation.
The Training
Understand what AI platforms are looking for and how businesses earn recommendations.
Discover why your existing expertise is more valuable than you think.
Learn a practical framework for turning customer conversations into AI-visible content.
Use simple systems and AI tools to scale your expertise.
Not the smartest experts.
Not the most experienced experts.
The documented experts.
Because if AI can't find your expertise, it can't recommend your expertise.

Drew Larison
Your Host
Founder, Five Door Media
Drew Larison helps home service businesses grow through modern marketing, visibility strategy, and customer acquisition systems. His work focuses on helping businesses become the trusted answer customers find online.
Join us for this free live training and learn how businesses are becoming visible in the age of AI.